用户是网站运营的中心体系，随着各大搜刮引擎对算法的严厉请求，搜索引擎优化优化的互助力也逐渐增大，要想克服互助敌手，网站的站内规划也成为互助的中心力气。用户究竟需要甚么样的站点，如何的站点规划才气知足用户的需求，站长不防换个角度去思虑，想象自己是搜刮用户，找到相符用户体验的规划理念。
The user is the core system of the website operation, with the strict requirements of each big search engine on the SEO optimization algorithm, the competitiveness is gradually increasing, in order to beat the competition, the design of the site has also become the core power of competition. What kind of site to the needs of users, the site design to meet the needs of users, owners do not prevent change an angle to think, if you are users search, find the design idea of the user experience.

网站制造的理念应当是以客户为标准，而不是一味的服从规划者的爱好，实际证实每每依照规划者规划的网站，其实不克不及被用户所领受，更不克不及被搜刮引擎蜘蛛所领受，规划者除要斟酌网页的基本架构、笔墨规划、色采婚配等，还要斟酌到网站元素可否能让用户有温馨的体验。
Website design philosophy should be the customer standards, rather than blindly follow the preferences of the designer, designers often proved according to the site, and can not be accepted by the user, but can not be accepted by the search engine spiders, designers should not only consider the webpage of the basic framework, text layout, color matching, but also considering the elements of a web site is to allow the user to have a comfortable experience.

规划理念要统筹用户和蜘蛛
The design concept to both the user and the spider

站内规划让用户能便当的扫瞄内容，导航规划情势可以在最短的时光内找到内容，用户进入网站后可便当的找到资讯内容，或可直接购置产品，如许的营销型网站扶植理念看上去是很相符用户体验的。但每每实际并不是如斯，很多网站规划能知足客户的需求，蜘蛛却不克不及通俗的抓取，成果如许的网站招致不克不及与蜘蛛相连，不克不及和蜘蛛带来的客户更好的打仗，招致网站跳出率高。关于搜刮引擎爱好的网站，网站的症结词规划都是很有层次的，用户常常搜刮的症结词可以安排主页规划，依照此来逆推网页的主次。二者统筹的网页规划才气算上是温馨的用户体验。
The station design so that users can easily browse content, navigation design pattern can be found in the most short time, after the user to access the site can easily find information content, or direct purchase products, such a marketing type website construction idea seems to be very much in line with the user experience. But that is not the case, a lot of web design can meet the needs of customers, the spider is not normal to grab, results of this website which could not be connected with spiders and spider, cannot bring better customer contact, causing the site jump out rate is high. For the search engines like the website, web site keywords layout is very level, users often search keywords can be placed the homepage layout, according to the inverse of the primary and secondary webpage. Webpage design can both calculate is comfortable user experience.

规划理念要统筹内链扶植
The design concept to construction of the inner chain

在搜刮引擎外链扶植不容易获得时，站内优化完善成为规划的重要方针，从前的站长优化是主动的从站外增添链接，导入链接是可增添网站权重，高端做网站，但站内链接也是遭到搜刮引擎重视的，规划网站是统筹到站内的内链规划，可使网站团体失掉搜刮引擎的承认，给网站创设便当、周全的导航链接、使每个页面离首页的间隔不跨越5次点击，页面之间组成网状的构造。网站底部不成缺乏的是网站舆图页面，将一切的页面分类列出来，便当蜘蛛对网站构造的抓取，
让搜刮引擎和用户更便当的对内页遏制检索。
In the search engine chain construction is not easy to gain, in the station optimization improvement has been the main design target, the webmaster optimization previously is positive from the station to add links, links can increase website weight, but the station link is affected by search engine, web site design is to take into account the chain layout station, can make the whole site for search engine recognition, establishing a convenient, comprehensive navigation links to websites, so that each page is not more than 5 clicks away from home in the distance, reticulation structure between pages. The site at the bottom of the essential is the site map page, page classification of all listed, convenient spiders crawl the site structure,
Let the search engine and users to more easily on the inside page retrieval.

规划代码要对搜刮引擎友爱
Design code for search engine friendly

运用CSS规划摒弃框架的网站，对搜刮引擎来说友爱度更高，在css网页中我们要将题方针签用H标签来标注，现在很多规划者对H标签的重视度不敷，经由过程H标签可以把持页面重要的题目，很清晰清楚明了的通知蜘蛛网页的主症结词。规划者在对页面URL地点规划时，最好是规划成静态页面，静态页面会使蜘蛛望而止步，因此很难在搜刮引擎上失掉呼应排名，静态的URL地点更哄骗蜘蛛抓取，也哄骗用户对地点的影象。
Using CSS to design the abandon framework sites, to the search engine friendly degrees higher in CSS webpage, we will use H tags to mark the title tag, now many designers of H tags and insufficient attention to, control the page important title can pass the H label, very clearly told the Lord keywords spider webpage. Designers in the design of the page address of the URL, the best is designed as static pages, dynamic pages can make the spider away, so it is difficult to obtain the corresponding ranking in the search engines, URL static address by spiders crawl, also use the user to address memory.

企业营销型网站在对产品页面的规划上，每每不克不及很好的统筹用户和搜刮引擎，图片和flash揭示的产品或者会更相符用户的体验，但是对搜刮引擎来说却是很难抓取到的内容，以是对必须运用flash的页面，可给页面增添flash的纯笔墨版网页，并毗连到原本的flash页面。关于产品导航链接到内页的导航，尽量不要直接运用图片导航，假设为了统筹用户和蜘蛛可同时增添图片和笔墨锚文本导航。
Enterprise marketing type site in the design of the product page, often can not be good both users and search engines, pictures and flash display products may be more in line with the user experience, but it is to the search engine is hard to grab the content, so you must use the flash page, can be added to the flash page pure text version of webpage, and connection to the original flash page. For the navigation links to the inside pages of navigation, try not to directly use image navigation, if in order to both the user and the spider can also add pictures and text anchor text navigation.

新的搜索引擎优化优化期间下，站长需要遏制换位思虑，不单要思虑如何的站点相符用户体验，也要换位思虑网站的定位、供给的产品、供给的中心效劳等可否能相符用户搜刮习气，多思虑才气让自己跟网站同时提高。
The new era of SEO optimization, webmaster need for empathy, not only to think about how the site meet user experience, but also to locate, empathy website to provide products, provide core services can meet the user search habits, thinking can let oneself with network station and progress.